Advertise in SPLASH!
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National Advertising Manager: Jeff Denmeade
Phone: (02) 8586 6135
Mobile: 0410 192 184
Email: jdenmeade@intermedia.com.au
AD Rates 2010
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Casual |
2x |
3x |
4x |
6x |
| IFC (DPS) |
$4915 |
$4815
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$4715 |
$4620 |
$4495 |
| IFC |
$2520 |
$2470 |
$2420 |
$2370 |
$2305 |
| OBC |
$2690 |
$2635 |
$2580 |
$2525 |
$2460 |
| IBC |
$2520 |
$2470 |
$2420 |
$2370 |
$2305 |
| Preferred Positions + 12.5% |
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| DPS |
$4370 |
$4280 |
$4195 |
$4105 |
$3995 |
| FP |
$2240 |
$2195 |
$2150 |
$2105 |
$2050 |
| 1/2P |
$1400 |
$1370 |
$1345 |
$1315 |
$1280 |
| 1/3P |
$975 |
$955 |
$930 |
$915 |
$890 |
| 1/4P |
$740 |
$725 |
$710 |
$695 |
$675 |
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| Directory |
DPS |
FP |
1/2P |
1/4P |
Enhanced |
| Casual |
$3275 |
$1680 |
$1050 |
$555 |
$121 |
| With 6 issues |
$3095 |
$1520 |
$950 |
$505 |
$114 |
Deadlines 2010
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Editorial |
Booking |
Material |
Published |
| Feb/Mar |
Jan 15 |
Jan 28 |
Feb 3 |
Feb 26 |
| Apr/May |
Mar 5 |
Mar 18 |
Mar 24 |
Apr 16 |
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Apr 9 |
Apr 22 |
May 5 |
June 4 |
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April 23 |
May 6 |
May 12 |
June 4 |
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June 4 |
June 17 |
June 23 |
July 16 |
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Aug 20 |
Sept 2 |
Sept 8 |
Oct 1 |
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Oct 22 |
Nov 4 |
Nov 10 |
Dec 3 |
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February/March 2011
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Jan 14 |
Jan 27 |
Feb 3 |
Feb 25 |
Mechanical Specs
Trim Size
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Depth x Width (mm) |
Full Page
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297 x 210
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Double Page Spread
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297 x 420
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Type Areas
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Depth x Width (mm)
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Full Page
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270 x 185
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Half Page
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270 x 90 or 135 x 185 |
Third Page
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90 x 185 |
Quarter Page
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135 x 90
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Bleed Material
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Depth x Width (mm) |
Double Page Spread
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303 x 426 |
Full Page
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303 x 216 |
Half Page
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303 x 105 or 151 x 216 |
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Technical Specifications
File formats:
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PDF files. Please prepare all PDFs as specified by the 3DAP guidelines.Visit www.3dap.com.au for detailed instructions. Artwork is accepted on CD with colour proof or by email (up to 10mb). |
Other formats:
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QuarkXpress, InDesign, PhotoShop and Illustrator are accepted as long as all fonts are included and all images are in CMYK mode. Illustrator files must have all fonts converted to outlines/paths. We do not accept ads in Word, PowerPoint, Publisher or any Microsoft software. |
Images:
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Minimum of 300dpi at 100% scaling. Line art images minimum of 1200dpi at 100% scaling. All images must be in CMYK mode. Image file formats should be TIFF or composite EPS and should not be compressed.
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Fonts:
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We accept postscript fonts only, include both printer and screen fonts. We do not accept true type fonts. PDF files are to have fonts embedded. Fonts should not be stylised. |
Proofs:
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A coloured proof should be supplied with all ads. No responsibility will be accepted for the reproduction of an advertisement unless a colour printout is sent with the disk and all files should be saved as specified above. |
Design Service:
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Intermedia has a graphic studio that can design your advertisement.
Your advertising representative will explain rates for this service. |
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| Our Readers |
| With an audited circulation of 4,231 industry members, SPLASH! reaches all major professionals in the pool industry including pool builders, contractors, designers, engineers, service technicians, retailers, councils and local authorities, architects, specifiers, hotel managers, schools and universities, leisure centres, water parks, manufacturers, distributors, swim schools, hydrotherapy pools and all allied trades. |
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Audited Publications
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Some publications can make claims about how many people read their magazines, but only audited publications can prove how many magazines made it to the readers.
Audited publications have their circulation checked by an independent circulation organisation such as the Circulations Audit Board (CAB).
A CAB audit verifies the total average distribution of a publication over a defined audit period. Every copy within the defined six or twelve month period is verified to produce the Average Net Distribution of an issue. The audit verifies and reports the average net distribution per issue.
There are two CAB audit periods, April to September and October to March.
According to the latest CAB report (for the period ending September 30, 2009), SPLASH! has a circulation of 4,231. For more information on audited publications go to www.auditbureau.org.au.
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