Austrade is trying to ensure Australian businesses make the most of the China connection as we approach the Beijing Olympics.
Austrade CEO, Peter O’Byrne said that Austrade has expanded its China reach.
“Austrade’s market and industry teams are assisting businesses in many sectors and of all sizes – from major global firms to niche exporters – to identify and win business across China,” he said. “Australian businesses have the advantage of being able to call upon support from one of the largest foreign networks in China with Austrade offering localised knowledge and services in 15 locations, including the commercial hubs of Beijing, Shanghai and Guangzhou; the major gateway markets of Hong Kong and Macau; and the strategically important second and third tier cities of Dalian, Xi’an, Qingdao, Wuhan, Nanjing, Hangzhou, Ningbo, Chengdu, Kunming and Shenzhen.
“With the excitement already starting to build for the Beijing 2008 Olympic Games, Austrade is also pleased to present our Business Club Australia networking program during the Games. This provides Australian businesses the opportunity to take advantage of the international attention created by this major event to develop profitable partnerships,” he said.
Business Club Australia has been endorsed by the Australian Olympic Committee as Australia’s official international business program at the Games. Two-time Olympic diving champion, Xiao Hailiang, is one of the program’s sporting ambassadors. At the Sydney 2000 Olympic Games, Xiao Hailiang and his diving partner Xiong Ni, won the Gold Medal for China in the 3m springboard synchronised diving ahead of Australians Robert Newbery and Dean Pullar who took bronze. Mr Xiao also imports Australian wine to China.