SPASA says this year’s Pool Spa & Outdoor Living Expo at Rosehill Gardens from March 3-4 will be the largest ever held in Sydney.
The indoor and outdoor spaces have been maximised to cater for the number of exhibitors, and the organiser’s office had to be combined with the SPASA stand to increase the available space. Exhibitors still wishing to join the show have been put on a waiting list.
An exciting new initiative at this year’s event is the Landscape Design Feature which has been co-ordinated by the Australian Institute of Landscape Design Managers (AILDM) in association with industry sponsors. Located in the outdoor area, visitors will be immersed in ideas and inspiration to help transform their outdoor area into a dream backyard. AILDM will have design experts on hand to provide free advice on how to utilise their outdoor living space to suit their lifestyle and budget.
Last year’s event broke all previous attendance records with a 25 per cent increase in visitors. As Australia’s largest market for pool installations and a sizzling hot summer, this year’s event is expected to attract even larger crowds.
The visitor promotion budget has also increased and includes top rating TV shows, MKR, Married at First Sight, I’m a Celebrity Get Me Out of Here, The Good Doctor, Better Homes and Gardens and Nightly News. Sydneysiders will be blitzed by Radio in the week of the expo with more than 300 spots on the top rating stations. The TV spend has also been extended to regional stations in Wollongong and Newcastle to bring in buyers from these rapidly growing areas. There is also a massive online and Facebook campaign planned.
More than 80 companies will be participating at this year’s event. Visitors can attend the free seminars sessions to arm them with the facts before they buy, and will also have the chance to win a fantastic door prize.
For more information: www.poolexpo.com.au.