Aquatics and Commercial

New GM for Anti Wave Australia

February 12, 2014
Keith Hall, GM of SR Smith Australia

SR Smith has named Keith Hall as the new general manager of its Anti Wave Australia business.

Hall brings many years of senior management and business development experience to his new position, and prior to joining SR Smith Australia, he enjoyed more than 25 years of service with Pentair and most recently with Pool Systems.

“Keith comes to us with a great skill-set and in-depth knowledge of the industry,” says SR Smith CEO Rich Laitta.

In November 2013, SR Smith acquired the assets of Anti Wave Australia and established SRS Australia Pty Ltd. The purchase of Anti Wave Australia brought SR Smith a portfolio of competitive swimming products under the Anti Wave brand including starting blocks, water polo goals, racing lane lines, storage reels and complementary accessories, which the company will market and sell in Australia. In addition, SR Smith plans to expand into the Australian market with its current family of products including LED pool lighting, slides, diving boards, pool games, rails, ladders, lifeguard chairs, starting platforms, and pool access lifts.

The Australian business is trading as SRS Australia Pty Ltd and operates out of the existing Anti Wave manufacturing and distribution facility in Ipswich, Queensland.


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