The SPLASH! 2015 Pool & Spa Trade Show on the Gold Coast has officially sold out of exhibition space, boding well for what the organisers expect to be the biggest and best SPLASH! ever – especially considering the event is still four months away.
The show is to be held in a bigger, single hall at the Gold Coast Convention & Exhibition Centre (GCCEC) and will have more floorspace than the previous show at Jupiters, which was the biggest ever Australian swimming pool and spa show.
The 2016 event seems likely to beat that record. It will be held on August 17 & 18, 2016.
Interpoint has also released the extensive program which includes marketing sessions containing valuable takeaways on reaching more potential customers, improving your marketing efforts as well as step by step instructions on creating and maintaining your social media presence.
Sessions include: Running a Cost Effective and Integrated Local Marketing Campaign for your Retail and/or Service Business by John O’Brien, CEO, Poolwerx; Live by Price, Die by Price by Anthony M Davis, Brightwater Business Coaching; and Digital Marketing and Social Media Checklist by Simon Hall, Owner, Fitness Business Events.
Additionally, as part of the extensive SPLASH! education program, SPASA Australia and BioLab will host four education sessions and three workshops. The sessions are: Effective Leadership by Lindsay McGrath, SPASA Australia executive director; Selling Solutions by Julian Quinn, national sales manager of BioLab Australia; How to Attract the Right Staff by Lindsay McGrath; and Developing Effective Teams by Brendan Butler, chief manufacturing executive of AstralPool Australia. The workshops are Resolving Business Disputes and Risk Management; Pool Equipment Maintenance and Barriers; and Water Quality Workshop.
There is much more information on the education program on the expo website.